HubSpot Pricing 2026
All-in-one CRM, marketing, and sales platform
Pros
- + Best free CRM in the market
- + Starter plan now very affordable ($9/seat/mo annual)
- + All-in-one platform reduces tool sprawl
- + HubSpot for Startups offers up to 75% off
Cons
- - Massive price jump from Starter to Professional
- - Mandatory onboarding fees ($3K-$7K)
- - Contact-based pricing gets expensive fast
- - Professional and Enterprise require annual commitment
HubSpot Pricing Plans
All prices in USD. Last verified 2026-03-10.
Free Tools
- Free CRM (2 users)
- Email marketing (2,000 sends/mo with HubSpot branding)
- Forms and landing pages
- Live chat
- Basic reporting
- Contact management
Marketing Hub Starter
$9 /mo billed yearly -40%
- 1,000 marketing contacts
- Remove HubSpot branding
- Email health insights
- All free tools
- Form follow-up emails
- Landing page reporting
Marketing Hub Professional
$800 /mo billed yearly -10%
- Everything in Starter
- 3 seats included
- 2,000 marketing contacts
- Marketing automation
- Smart content and reporting
- A/B testing
- Custom reporting
- SEO tools
- Blog and content strategy
Marketing Hub Enterprise
$3600 /mo billed yearly
- Everything in Professional
- 5 seats included
- 10,000 marketing contacts
- Revenue attribution
- Adaptive testing
- Custom objects
- Predictive lead scoring
- Multi-touch attribution
Starter now $9/seat/mo (annual). Professional requires $3,000 onboarding fee; Enterprise requires $7,000. Prices increase with additional marketing contacts.
Price Change History
Track how HubSpot's pricing has evolved over time.
Starter plan reduced from $45/mo to $20/mo with seat-based pricing changes
Starter further reduced to $9/seat/mo (annual) or $15/seat/mo (monthly); Enterprise onboarding increased from $6,000 to $7,000
Our Verdict
HubSpot's free CRM is excellent, and Starter is now more affordable at $9/seat/mo. However, costs escalate dramatically at Professional ($890/mo + $3K onboarding). Best for businesses ready to commit to the HubSpot ecosystem.
Free Alternatives to HubSpot
Frequently Asked Questions
How much does HubSpot cost?
HubSpot plans start at $15/month. Starter now $9/seat/mo (annual). Professional requires $3,000 onboarding fee; Enterprise requires $7,000. Prices increase with additional marketing contacts.
Does HubSpot have a free plan?
Yes, HubSpot offers a free plan with limited features.
What are some free alternatives to HubSpot?
Free alternatives to HubSpot include Mailchimp.
Pricing data last verified on 2026-03-10. Prices may have changed since. Always check the official pricing page for the most current information.