Ahrefs Pricing 2026

SEO toolset for backlink analysis and keyword research

Paid 4.6/5

Pros

+ Best-in-class backlink database
+ New affordable Starter plan at $29/mo
+ Enterprise plan much more accessible ($1,499 vs former $14,990)
+ Free Webmaster Tools for site owners

Cons

- No free trial available
- Credit-based limits can be restrictive for power users
- Extra user seats cost extra ($40-50/mo)
- Starter plan has very limited data access

Ahrefs Pricing Plans

All prices in USD. Last verified 2026-03-10.

Starter

$29 /mo

$29 /mo billed yearly

Verified sites 1

Crawl credits/mo 5,000

1 verified site
Site Explorer (limited)
Site Audit (5K crawl credits)
Keywords Explorer (limited)
Rank Tracker (limited)
Monthly data updates

Start with Starter

Lite

$129 /mo

$108 /mo billed yearly -16%

Projects 5

Keywords 750

Crawl credits/mo 10,000

1 user included
5 projects
750 tracked keywords
Site Explorer
Keywords Explorer
Site Audit (10K crawl credits/mo)
Rank Tracker

Start with Lite

Standard

$249 /mo

$199 /mo billed yearly -20%

Projects 20

Keywords 2,000

Crawl credits/mo 500,000

1 user included
20 projects
2,000 tracked keywords
All Lite features
Content Explorer
Batch Analysis
SERP comparison

Start with Standard

Advanced

$449 /mo

$374 /mo billed yearly -17%

Projects 50

Keywords 5,000

Crawl credits/mo 1,500,000

1 user included
50 projects
5,000 tracked keywords
All Standard features
Dashboard folders
2-year historical data
Looker Studio integration

Start with Advanced

Enterprise

$1499 /mo

$1249 /mo billed yearly -17%

Projects 100

Keywords 10,000

Crawl credits/mo 5,000,000

3 users included
100 projects
10,000 tracked keywords
All Advanced features
API access
Audit log
SSO
Priority support

Start with Enterprise

Save up to 20% with annual billing. Starter plan at $29/mo has limited data access. No free trial — use Ahrefs Webmaster Tools for limited free access.

Hidden Fees & Extra Costs

Watch out for these additional costs not shown on the pricing page.

Hidden Fees & Extra Costs

Additional Users ($40-50/user/mo)
Extra user seats cost $40-$50/mo depending on the plan
Credit-Based Limits
Most tools consume credits per query — heavy users may hit limits before month-end
Starter Limitations
Starter plan has heavily restricted data access and no project-based tracking

Price Change History

Track how Ahrefs's pricing has evolved over time.

Plans Restructured 2023-11-01

Restructured plans from Lite/Standard/Advanced/Agency to current pricing tiers

Price Increase 2024-04-01

Lite increased from $99 to $129/mo; all plans saw 10-15% price increase

Plans Restructured 2025-03-01

New Starter plan added at $29/mo; Enterprise reduced from $14,990 to $1,499/mo; Standard annual corrected to $199/mo

Our Verdict

Ahrefs has the best backlink database in the industry. The new Starter plan at $29/mo makes it more accessible, and Enterprise dropping to $1,499/mo is a major improvement. Standard at $199/mo (annual) offers excellent value for serious SEOs.

Frequently Asked Questions

How much does Ahrefs cost?

Ahrefs plans start at $29/month. Save up to 20% with annual billing. Starter plan at $29/mo has limited data access. No free trial — use Ahrefs Webmaster Tools for limited free access.

Does Ahrefs have a free plan?

No, Ahrefs does not offer a free plan or free trial.

What are some free alternatives to Ahrefs?

Check our free alternatives page for options similar to Ahrefs.

Visit Ahrefs Official Pricing Page

Pricing data last verified on 2026-03-10. Prices may have changed since. Always check the official pricing page for the most current information.